Global Antiperspirant and Deodorant Market - Upcoming Trends, Growth Drivers and Challenges – Forecast to -2018-2026
Summary -
A new market
study, titled “Global Antiperspirant and
Deodorant Market - Upcoming Trends, Growth Drivers and Challenges –
Forecast to -2018-2026” has been featured on WiseGuyReports.
Increasing concern
about hygiene among consumers, changing lifestyle and increasing disposable
income are a major driving factor of antiperspirant and deodorant market. Many
countries and cultures have adopted
READ ALSO: https://www.openpr.com/news/2090276/antiperspirant-and-deodorant-market-2020-global-analysis-by-key
Antiperspirant and
deodorant as an essential product of their daily hygiene. Antiperspirant and
deodorant are fast-moving consumer goods. Superior quality elements,
eye-catching designs, and packaging are some additional factors that are
projected to further fuel the global antiperspirant and deodorant market over
the forecast period. Deodorant market is not yet mature the penetration rate is
about 70% hence has is high growth potential. New launches are an important
growth driver for the brand. Toxicity of chemicals limits the market as well as
poses a challenge to market growth. Demand for organic and natural deodorant
products are trending in the market.
Aerosol sprays are
expected to dominate global deodorant and antiperspirant market as it allows
quantity to be dispensed optimally also is easy and simple to handle. Consumers
tend to buy deodorants on special offers such as roll-ons or sprays. Roll-ons
to be the most effective. Deodorant sticks recorded a less dynamic performance,
as these products, despite their efficiency, often leave white marks on
clothes. However, its classic ranges remain top sellers.
Alcohol segment is
foreseen to gain a significant share over the forecast period. Consumers demand
for deodorants and antiperspirants that have a pleasant fragrance, are
long-lasting, and have active antibacterial properties will fuel the market
growth.
Rising health
awareness and aspiration to stay and look fit to increase outdoor and sports
activities thereby to boost the antiperspirant and deodorant market in the Asia
Pacific region. Another factor that is anticipated to drive this region’s
antiperspirant and deodorant market. The Chinese market is doing well with
growth rate of 10%.
The report covers
the total market for antiperspirant and deodorant and the impact of the
different market factors, such as drivers, restraints, and opportunities,
challenges key issues SWOT analysis, and technology forecasting is also
illustrated in the report. This gives an idea about the key drivers, such as
high growth and demand in emerging economies countries. Moreover, the report
also covers import/export data across all major regions.
Hindustan Lever,
Avon, Beiersdorf, Colgate-Palmolive, Henkel and P&G are leading players of
the antiperspirant and deodorant market. Unilever remained the dominant
manufacturer, with a value share of more than 61%.
Scope of the Global
Antiperspirant and Deodorant Market
Global
Antiperspirant and Deodorant Market by Function:
Aerosol Spray
Cream
Roll-On
Gel
Global
Antiperspirant and Deodorant Market by Ingredient:
Alcohol
Antimicrobials
Conditioner &
Moisturizer
Fragrances
Paraben &
Propellants
Others
Global
Antiperspirant and Deodorant Market, By Region:
North America
Europe
Asia-Pacific
South America
Middle East &
Africa
Key Players analyzed
in the Report:
Avon
Beiersdorf
Colgate-Palmolive
Henkel
P&G
Unilever
Adidas
CavinKare
Chanel
Christian Dior
Church & Dwight
Estee Lauder
Godrej Consumer
Products
Hypermarcas
Kao
Lion
L'Oreal
McNroe
Playboy
Raymond
Revlon
Shekofa Kish
Shiseido
Tom's of Maine
TTK Healthcare
Verdan Sarl
Vini Group
Yardley of London
FOR MORE DETAILS : https://www.wiseguyreports.com/reports/3925805-global-antiperspirant-and-deodorant-market-industry-analysis-and
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